Find your brand's beliefs and position line from your own words

Yukti finds candidate beliefs in the person's own words and shows the quote. It never invents a belief.

How it works

4 steps in YuktiBOS.

Where to find it: Tools, Brand finder.

  1. Open the Brand finder.
  2. Work through what we know, beliefs, position, personality and red lines.
  3. Confirm or edit each candidate, with the quote beside it.
  4. Approve your brand system document.

What you get

What comes out of it.

A position line, beliefs and red lines.

A brand system document.

A free public version exists too.

You may also know this as: brand positioning statement, find my brand beliefs, brand strategy workshop online.

Want to find your brand's beliefs and position line from your own words?

We are onboarding a small number of businesses for early access. Tell us what you do and what you would like off your plate.